Every Lead Meets You
Before They Ever Call.
The Trust Engine is a sales film, eight shorts for social and ads, the page they play on, and the follow-up that books the call. One shoot day. Live in 30 days. You stop explaining yourself on the phone, because by the time they call, they're not shopping. They're confirming.
- 150+ episodes produced
- Never missed a week
- 5-year clients
- One shoot day, 30 days to live
Trusted by
You're not losing to better businesses. You're losing to better-known ones.
Here's what happens when a new customer finds you. They land on your website, your Google listing or your Instagram. They have one question: can I trust this person? They answer it in under a minute, with a photo and a paragraph, and most of the time they answer it by calling someone else.
A sales film changes the answer. It's three to six minutes of you, on camera, saying the things you say on every first call: what the problem really is, why most solutions don't work, how yours does, what it costs to wait, and what to do next. It does that at 11 p.m. on a Tuesday when you're asleep.
Then the page captures the lead, the follow-up delivers more proof, and the call gets booked. That's the engine. The film is only the first part.
What's in the Trust Engine
The sales film
3 to 6 minutes. Written with you, shot in one day, cut to convert. Problem, proof, mechanism, offer, next step.
Eight shorts
Three ad cuts and five hooks, pulled from the same shoot and formatted for Instagram, Facebook, TikTok and YouTube. Organic and paid.
The landing page
The film, the offer, the proof and one form. Built to match your brand, on your domain.
The intake and trust sequence
Form and tracked phone number. Instant text and email reply. Missed-call text-back. Seven touches over 14 days that deliver the shorts and the proof and book the call. Calendar and reminders included.
The thank-you video
Thirty seconds that plays the moment someone books, so fewer people no-show.
The scoreboard
Inquiries, response time and calls booked. One page, every month.
How It Works
01
Message Session
Ninety minutes with you. We pull out the story, the offer and every objection you hear on calls. This becomes the script.
02
Scripts approved
The film script and the page script, in your words, approved before anyone picks up a camera.
03
Shoot day
One day, on location, at your business. You're on camera for 90 minutes at most, on a teleprompter with a director beside you. There's nothing to memorize.
04
Build
We cut the film and the shorts, build the page, and wire up the follow-up. First cut by day 21.
05
Live by day 30
The film, the page and the sequence go live. Then the count starts, and you get a scoreboard every month.
This is for you if
- A new customer is worth $2,000 or more to you
- People need to trust you before they buy, not just your company
- You already have traffic, or you're ready to put a modest ad budget behind something that converts
- You're tired of being the best-kept secret in your market
It's not for you if you want a video to sit on your homepage and look nice. We can recommend someone for that.
Trusted before the doors opened.
Nobody in Pensacola had heard of Zam's. It was the first U.S. location of a brand with 300+ restaurants in Australia. We built the content behind the launch, from the renovation to Blue Angels week: 16 next-day event edits and 1,000 photos in two weeks. People lined up from day one, and the reputation stuck. Your 30-day launch date is a date on a calendar, not a hope.
Live in 30 days, or we pay for the delay.
If your film, page and follow-up aren't live within 30 days of kickoff, we refund 20% of the build fee for every week we're late, up to 60%. We re-edit from existing footage until you approve, for 14 days after the first cut. One new build a month, because we shoot on location and we keep the promise.
Let's make the first minute count.
Book a 20-minute Brand Call. We'll walk through how a new customer finds you today, show you where trust leaks out, and tell you honestly whether the Trust Engine fits.